Chye Poh Chua

A Primer for a Profitable and Sustainable Maritime Commerce

by Mikael Lind, Research Institutes of Sweden (RISE), Richard Watson, University of Georgia, Chye Poh Chua, ShipsFocus Group, David Levy, OrbitMI, Socrates Theodossiou, Tototheo Maritime, Omer Primor, Windward, Alexio Picco, Circletouch There are two key measures central to transforming the maritime industry to increase its sustainability and profitability. In this article, we introduce both of them, Eʹ (E prime) and Cʹ (C prime), and we discuss...
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